It doesn’t matter about certain things with Lil Keke, he’s going to rap about the hustle whether you like it or not. “It Didn’t Matter” off of his anthem filled Money Don’t Sleep album, takes Beanz N Kornbread’s squelchy guitar solos and bass line and builds around Keke’s storytelling. Visually you get every bit of Herschelwood, from its inhabitants to the guests that could swing through to the undercover officers looking to catch someone doing dirt. There’s a comical end once the police are foiled but for Lil Keke, “It Didn’t Matter” represents another standard day in his life – a revered legend who is a scion of the streets.

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