Beyonce - Visual Album_cover

Looks like the BeyHivers may have a new target just in time for the holidays – literally, Target. The major United States retailer and shopping chain issued a statement today saying that it won’t be stocking or selling Beyoncé’s new LP, Beyoncé: The Visual Album.

Target spokesperson Erika Julkowski told Billboard Magazine that the chain “focus(es) on offering our guests a wide assortment of physical CDs. While we have appreciated partnering with Beyoncé in the past… we are primarily focused on offering CDs that will be available in a physical format at the same time as all other formats. At this time, Target will not be carrying Beyoncé’s new self-titled album Beyoncé.”

Though far from an unsurprising move – as Target has long taken pride in marketing its “Target-exclusive” versions of albums that come with bonus content – it’s still an interesting one for the retailer, especially given that Target carried an exclusive deluxe edition of Beyoncé’s last album 4 just two years ago. For those of us who haven’t quite given in to all digital everything music and still prefer CDs and physical formats, the album will be in Wal-Mart stores as of December 20th (although given Wal-Mart’s family friendliness, you’ll likely only find the album issued out in “edited” editions).

Not that Target is going to be hurting Mrs. Carter’s sales that much. Beyoncé: The Visual Album broke records almost immediately upon its surprise arrival on iTunes Thursday night, selling nearly 830,000 copies in three days; and is still doing numbers even now.

[via Billboard]

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