For his 28th birthday, J.Cole told the world via USTREAM that his gift to the fans would be a new album. Entitled Born Sinner, the Roc Nation signee used a pretty effective way of revealing the album art and date by using a short viral starring a young child in prayer, holding cue cards which let the world know what Cole’s been working on.

Born Sinner tentatively is set to arrive in stores on January 28th, 2013.